Branding Design

MultiAdaptor is the design studio behind Google's Campus brand identity. The rebrand was positioned slightly away from the main Google brand and serves the special network of google funded start-ups. The design helps capture the energy and excitement of start-up culture, and supports the spirit and energy of the entrepreneurs, founders, employees and investors that make up the Campus network.

Savvy Studio recently completed this new branding project for Kate linens. Kate underwent a brand restructure to simplify their many sub-brands and put them under one umbrella. The goal was to establish themselves as a market leader hospitality linen. The new brand evokes ideas of quality, design and effortless luxury - with the key message being everyday ease.

Design and branding agency Collins were given the task to create distinctive new look for the Tribeca Film Festive. The Festival needed a strong visual identity system that would assist filmmakers in reaching the broadest possible audience. It needed to enable the international film community and general public to experience the power of cinema, and promote New York City as a major filmmaking center.

Simple were engaged by Alchemy to refresh their jewellery brand and infuse it with a luxurious, fashion-focused minimal design style. At the centre of the solution was a befitting gold colour palette. The gold theme was played out through print production processes by introducing gold foils, gilding and other non-standard printing techniques.

This beautifully crafted visual identity and packaging concept by Amanda Mohlin redefines how a luxury product should look. It has colour, personality and style - but always delivers on an inspiring sense of understated class. The conceptual graphic approach for Luc & Louna showcases a selection of different flavoured chocolate, each with a minimal design and always leaving the chocolate as the hero.

Simple, beautiful and minimal typography is always refreshing to the eyes. We are bombarded with busy visual material and branding everyday. Seeing graphic design that is not over worked reminds me to do less and make it count.