This image really helps describe the vast beauty New Zealand has to offer. As with the previous post this image was taken high above the beach from a cliff top. You get a real sense of scale with this image, the people help give a reference point to show how vast and empty the beach is. The Lightroom processing in this image was pretty simple, I boosted both the saturation and vibrancy adjustments, and then added some shape to the image with gradient filters. The gradient filters have lighten the foreground and created a nice glow around the people below. This helps focus your eyes and stops the image becoming too flat. For all you surfers out there, yes New Zealand has some amazing beaches.
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Julia Kostreva is an American designer who specialises in brand identity, strategy, direction and design. As a brand designer, she helps companies define their strategy and then translate this into a meaningful expression of the brand. Julia's style is both elegant and minimal. Her approach creates timeless and enduring work that seems to transcend design trends. This work extends to both large and small clients – focusing her effort into projects that create the highest impact and most value for growing brands.
I recently designed a new minimal look for a potential Sushi Restaurant, love the graphic simple nature of the design. It could potentially expand into a full scale identity system. The project is purely speculative at the moment.